Advertising

The development and implementation of a fully integrated advertising campaign is an essential complement to editorial programming. Grow your business and increase your market share with our carefully targeted and high-quality advertising campaigns, in print and online. Our advertising services include, though may not be limited to:

• Recommendations on appropriate product and application mix for planned digital and print advertising

• Recommendations on highest ROI advertising channels, both paid and unpaid

• Advertising calendar planning and development, including media buys.

• Client discounts of up to 40% on published rates in many industry publications, including online portals

• There are no placement fees for advertising and no commissions for media buys on behalf of clients

• Strategic advert product and application mix recommendations, publication months, etc., print and digital

• Campaign strategy and setup, including messaging recommendations

• Technical writing, copywriting and editing of adverts, digital and print

• Coordination of digital and print placements with publications

• Optimization of client presence in online industry portal sites such as GlobalSpec and ThomasNet for higher ROI