With our deep industry roots and our many years of experience, we offer a variety of field-proven strategic marketing services. All of our plans are custom designed for individual Client needs. Strategic marketing services include, though are not limited to:
Development and implementation of strategic plans, marketing plans and budgets, whether by region, country, product, or end-use application
Identification of cost savings potential and associated negotiations.
Identification of highest ROI marketing channels for planned new product launches
Provide recommendations and facilitate direct introductions between clients and OEMs, including onsite visits and meetings, as well as brokering strategic alliances, joint ventures, longer-term private-label deals and OEM agreements
New product launch plan development, including competitive analysis, target applications, markets and key customers
Offer new product line rationale, justifications and estimated marketshare data
Perform strategic market analysis, including ROI assessments and Voice of the Customer studies
Aid in sales channel development, by making introductions to qualified sales rep organizations, channel partners.
Branding and image improvement strategies, by regional recommendation and campaign assessments.
Support of global parent company and divisional/regional branding efforts